B2B CONTENT ADVISOR
Hey, I'm Maya.
I help B2B SaaS teams show up wherever their buyers are looking.
Based in Vienna, Austria
About Me
I've spent nearly a decade in B2B content marketing. I became a team manager at 22. Now I'm Head of Content at a B2B SaaS company, owning everything from SEO and GEO to video, newsletters, and AI content workflows.
What I can help you with:
I combine hands-on experience with everything I learn. And I learn every single day. I built this website myself with Cursor and Claude Code, after hours, because I wanted to know how it worked. That's the kind of person I am.
Services
How I can help
Three ways to work with me. All built around one belief: your content should work harder than your team does.
Original Research That Earns Backlinks
Nobody links to another "ultimate guide." They link to original data. Stats nobody else has. Findings they can cite in their own content.
Original content matters more than ever. Your ideal customers will actually read it. Other sites will link to it without you chasing them. AI tools will cite it because it offers something new. And it can double as a high-quality lead magnet.
Original Research That Earns Backlinks
How it works:
- ✓I develop a survey around a question your industry cares about
- ✓I find and recruit participants who match your target audience
- ✓I collect responses through Tally and analyse the results
- ✓I write the full piece: stats, analysis, takeaways. Ready to publish on your blog or distribute as a PDF
Best for: B2B companies who want backlinks, press coverage, and something original to say in a market full of recycled content.
Content Consulting
You're publishing content. It's not producing the results you expected. You need a senior content strategist to look at what you have, tell you what's working, what's not, and what to change.
I work with you 1:1. You bring the content, the questions, the decisions you're stuck on. I give you direct answers, practical fixes, and a clear direction for what to do next.
Content Consulting
What you get:
- ✓1:1 sessions to review your content and make decisions on what to publish, fix, or stop doing
- ✓Specific feedback on how to improve lead generation from the content you already have
- ✓Help setting up AI workflows so your team produces more with less time
Best for: Founders who need content that brings leads. Content managers who got promoted and need a senior strategist to think with. Content writers who want to level up and own strategy.
Content System for Lead Generation
The same system a €100K hire would build. Without the €100K.
I research what your buyers search for and what makes them buy. Then I turn that into a content system your content manager uses every month to publish content that ranks on Google, shows up in ChatGPT and Perplexity, and brings in leads.
Content System for Lead Generation
What you get:
- ✓Buyer research, content strategy, and a 3-month content plan built around real revenue opportunities
- ✓Reusable content templates for your formats and channels, built for Claude. Created once, then used to produce on-brand content every time
- ✓Two 60-minute training sessions so your team can start using the content system straight away
Best for: B2B teams with a content manager in place but no senior direction behind the work.
E-book
B2B Content Marketing That Gets You Promoted
You know how to write. Nobody taught you what comes next.
How to build a strategy executives actually fund. How to report results in a way that makes your CEO listen. How to use AI without producing garbage.
This book is everything I figured out over ten years as a content marketer in B2B.
Every chapter comes with the templates, spreadsheets, and frameworks I use in my actual job.
This book is for you if: you're a content writer or content manager in B2B. You're good at what you do. You want the title, the salary, and the seat at the table that comes with knowing how to connect content to revenue.
Nobody's going to hand that to you. This book shows you how to take it.
Maya Pasek
B2B Content Marketing That Gets You Promoted
Let's talk
Interested? Let's have a conversation.
A 30-minute chat about where your content is, where you want it to be, and whether I'm the right person to help.
I'll come with a few initial observations so the time is useful even if we don't end up working together.
Book a free 30-min call